KlaviyoShopifyTikTok AdsGoogle AdsMeta AdsGoHighLevelMicrosoft AdsClaude Hamza Faisal

$20M+ ad spend managed

$25M+ ecommerce revenue

I don't just run ads. I build the machine.

For brands that need every dollar to come back.

Here is my story

Every rupee had to come back. That rule built everything since.

2022 Islamabad

One laptop, three small brands, and a rule.

I started in 2022 running ads for Pakistani fashion and beauty brands, with budgets so small that one bad week meant no ads at all. There was no agency safety net and no retainer. If the ads did not sell, I was out.

So I learned to read an ad account the way a shop owner reads a till.

That habit got me into US lead generation at $450K a month, telecom programmes doing 70,000 leads a month, and the paid media seat at a group of US DTC brands. In 2026 I launched my own store, so I now spend my own money the same way I spend a client's.

One promise: every dollar comes back, or I tell you why before you spend the next one.

Hamza today

Four jobs running. Right now.

Client money on one side of the table. My own on the other.

Sep 2026 to nowMedia buyer, large-scale DTC beauty brandMeta across US, UK, Canada and EU. $120K+ a month US and £50K+ a month UK under my management.
Jun 2026 to nowFounder, DurawalkMy own footwear store. 4.65 ROAS in September 2026 on my own money.
Sep 2024 to nowPerformance marketer, LeadStackerUS lead generation at $450K+ a month. Telecom, utilities, home services, publishing.
2022 to nowIndependent consultantDirect clients in ecommerce, home services, coaching and automotive.
Nov 2024 to Apr 2026Head of Paid Media, InventelMeta and Google for five US DTC brands, including Wild Earth and Pizza Pack.
Jun to Jul 2025Media buyer, BlitzMetricsLocal-service lead gen with Dennis Yu's team.
2022 to Dec 2024Senior media buyer, Digital Dastak with Trifid MediaEcommerce, coaching and education across Pakistan, the UAE and the US.
Meta Adscore platform, $7M+ run
Google Adscertified: Video, Measurement
GoHighLevelAcademy Level 3 certified
TikTok Adslead gen and DTC
Microsoft AdsBing, telecom at scale
Klaviyoemail and SMS flows

The results

Numbers I can open on a call.

Every number on this site comes from an ad account, a store or a CRM I can open on a call.

$20M+Ad spend managed
$25M+Ecommerce revenue
1M+Leads generated
250,000+Telecom conversions
$14M+Lead generation ad spend
$450K+A month, live now
Rs 260MPakistan DTC revenue
85+Brands and businesses
10.44xBest month ROAS, HVAC
$45Cost per sale at telecom scale
6Ad platforms
5+Years

T-Mobile and AT&T campaigns were run through authorized-dealer partners. Numbers last updated October 2026.

Portfolio

$20M+ in ad spend

Every number on this site comes from an ad account, a store or a CRM I can open on a call. I keep a small client list on purpose, so each account gets the same attention mine does.

See the case studies

Areas of work

Real accounts. Real numbers.

Three kinds of work. Pick one to see the case studies behind it.

See all ecommerce case studies (26) See all lead generation case studies (46) See all AI automation builds (10)

How I work

Follow one dollar. Out, and back.

Five stops, in this order, every time.

Your dollar leaves here
  1. 01Audit

    Your account, tracking, offer and margins. You get the findings whether or not we work together.

  2. 02Build

    Campaign structure, creative, landing page and the follow-up system.

  3. 03Launch

    Small, separate tests so each idea gets a fair read.

  4. 04Read

    Winners chosen on cost per sale. Losers cut early.

  5. 05Scale

    Budget goes up in steps while the sales data holds.

and comes back as a sale
Certified where it counts

See my certifications

Certified on the platforms I run every day: Google Ads, GoHighLevel and DigiSkills.

What I do

The whole funnel. One pair of hands.

Paid media

Meta is the core. Google, TikTok, Bing and Snap in support, depending on where your customers are.

  • Meta
  • Google
  • TikTok
  • Bing
  • Snapchat
  • Reddit

Tracking

Read on cost per sale, every single day. Not on clicks.

  • Triple Whale
  • ServiceTitan

Funnels and landing pages

The page the ad lands on, and the booking system behind it.

  • Shopify
  • GoHighLevel

CRM and follow-up

Pipelines, booking calendars and automated follow-up, so no lead waits two days for a call.

  • GoHighLevel
  • Zapier
  • A2P

AI automation

AI agents that reply to leads and comments, and book the call.

  • AI agents
  • Chatbots
  • Comment bots

Creative testing and AI video

Testing frameworks, UGC-led creative and AI-made video ads without a shoot.

  • Arcads
  • HeyGen
  • Captions AI

Email, SMS and retention

On one US DTC brand, 26% of revenue came from email flows I built.

  • Klaviyo
Hamza Faisal at his desk
Hamza FaisalFull-funnel performance marketer

Why I prefer full funnel over just running ads

An ad is a promise. Everything after the click decides whether the promise is kept.

I have watched good ads die on slow landing pages, leads go cold because nobody called for two days, and stores lose a quarter of their revenue by not sending one email.

So I own the whole thing. When one person owns the ads, the page, the CRM and the follow-up, nothing gets lost between teams, and every decision is made on cost per sale.

Hamza Faisal

51,934
automated calls in one month, 88% answered
26%
of revenue from email flows I built
612
ads on one account could not beat break-even. I said so.

Ads only, or the whole funnel

Same budget. Two very different months.

Someone who only runs adsWhen I own the whole funnel
The click lands

On whatever page you already have. Good ads die on slow landing pages.

On a page built for that ad.

A lead comes in

It sits. Leads go cold because nobody called for two days.

It gets worked in minutes. 51,934 calls placed in one month at an 88% answer rate.

After the first sale

Nothing. Stores lose a quarter of their revenue by not sending one email.

Email and SMS flows keep selling. On one US brand email carried 26% of Q4 revenue.

The scoreboard

Clicks and leads.

Cost per sale, read every single day.

When the math does not work

More ads get tested.

I tell you. On one account 612 ads could not beat break-even. The problem was the unit economics, not the creative.

Who answers to you

A team you never meet.

One accountable person.

Book the free audit call

In their words

What people say about me.

Hamza is young, but he outworks people twice his age. He is creative with his angles, sharp with the numbers, and genuinely relentless about results. He has been a real asset to our lead-gen team.
PhilLeadStacker, US lead generation
We handed Hamza the keys to our entire paid social operation and never looked back. The testing frameworks and scaling strategies he built ran under his direction, and the revenue followed.
Leadership teamInventel
Hamza took over our ads and the results showed up fast. He treats the budget like it is his own money and keeps us in the loop every step of the way.
Abdul RehmanPOSH, client

Do you qualify

I take a few clients. Check if we are a fit.

Tick what is true for your business. It takes ten seconds and saves us both a call.

0 of 5

Tick the boxes to see where you stand.

Book the free audit call
  • Not a fit if you need guaranteed sales in the first week.
  • Not a fit if the product has never sold without ads.
  • Not a fit if I cannot see what happens after the lead comes in.

Questions

What people ask before the first call.

What do you need from me to start?

Access to your ad account, your store or CRM, and an honest picture of your margins or what a customer is worth. With those I can tell you what I would change first.

Which platforms do you run?

Meta is the core. Google, TikTok, Bing, Snapchat and Reddit in support, depending on where your customers are.

Do you also build the follow-up system?

Yes. I build the CRM, pipelines, booking calendars and automated follow-up in GoHighLevel, including AI agents that reply to leads and comments.

How will I know what is happening?

You get the numbers every day and a short review every week: spend, leads or sales, cost per result, what I changed and what I recommend next.

Where are you based, and what hours do you work?

Islamabad, Pakistan. I work remotely across US and EU hours and have done so with US clients since 2024.

Free audit call

30 minutes. Three things costing you money. Yours to keep.

I audit your ad account, your tracking and your follow-up, and show you the three things costing you money right now. You keep the findings either way.

  1. 1Pick a slot

    One-on-one, 30 minutes.

  2. 2Send access if you can

    So the time goes on your numbers, not on a pitch.

  3. 3Leave with the findings

    Whether we work together or not.